Models

Flagship model

Motion V1

A video engine built for one job: ads for your app. It reads your site, follows the Format DNA and draws every frame, then checks the film before you see it.

• Draws from your real pictures, colours and type. It does not generate pixels from a prompt, so text stays sharp and your product looks like itself.
• Makes vertical 9:16, square 1:1 and landscape 16:9 from one Format DNA, each laid out for its frame, not cropped
• 5 to 30 seconds, as a 1080p MP4 at 30 frames a second, mixed to the loudness feeds expect
• A hundred styles, or Pure, your site's own design language
• A voiceover, or none

Models overview

You choose the engine each time you make something: in the chat or on the blueprint, through the API with engine. Images are made by Image V1.

Motion V1

Motion V1 is 10xvid's flagship engine. A team of steps works on each film: a reader takes in your site, a strategist finds who the ad is for and the one idea that sells it, a director casts every shot from more than 40 designs while a critic argues back, a designer lays each shot out for every shape, an animator moves it by measure, a composer scores it, and a judge watches every frame before you do.

What it is good for

• Ads to get your app installed, from your own screens
• A new feature or offer, shown in a few seconds
• Testing many angles and styles at once, without filming anything

Key features

• One link in. Every film starts from a site it has read, never from a blank prompt.
• A plan you can change. The Format DNA holds the hook, the story, the pace, the camera and the look. Change a part and the film follows.
• Three shapes in one run. Each shape is composed for its frame.
• Two sites never get the same film. A film shares at most half of its designs with another site's.

Languages

It writes in the language of your site. English is where it is tested most.

Considerations

• It uses the pictures and screens your site already shows. A physical product needs its own photos there.
• There are no presenters, no avatars and no stock clips.
• A video takes a while to make. Through the API, ask for it again or let a webhook tell you when it is done.

Motion V1 Flash

A quicker video engine. One pass makes each video: it reads your site, writes the words from what your site says, picks a voice and makes music for the ad, builds the film from your screens, colours and type, looks at its frames and fixes what is broken, then renders it.

What it is good for

• Many quick versions of an ad to test
• A first ad for a new app

Key features

• About five minutes a video, once its turn comes. Videos are made one after another.
• Your site's own words. Nothing is invented: no reviews, ratings or results your site does not show.
• Every shape. Vertical 9:16, square 1:1 and landscape 16:9, each made for its frame.
• A voiceover, or none. With none, the words are on screen over music made for the ad.
• A site is read once. Every later video of the same site starts from that reading.

Considerations

• It follows your site and your notes on the format, not the Format DNA, the hundred styles or the look setting.
• It has no quality gate. It checks its own frames before it renders, and every video it makes is delivered.
• It makes videos only. Images are made by Image V1.

Image V1

The image engine. One session reads your site, sketches three ways in, chooses a kind of ad and a way of drawing it, lays the poster out as a page from your own pictures, colours and type, and checks every word on it before it is drawn.

What it is good for

• Feed and story image ads to run beside your videos
• Many different static ideas to test at once

Key features

• Judged before you see it. A judge reads each image at 8 of 10. One under the bar is made again from what the judge said, and the better of the two is yours.
• Text that stays sharp. Nothing is cut, covered, too small or too pale: each word is checked on the drawn picture.
• Every shape. Vertical 9:16, square 1:1 and landscape 16:9, each laid out for its frame.
• Your blueprint when there is one. With a blueprint, the image follows its plan. Without one, it reads your site.

Considerations

• It uses the pictures your site already shows, and the ones you add. It does not generate photos.
• An image takes about eight minutes, its second pass included.

The quality gate

Every Motion V1 film is measured before delivery, then judged by a judge that does not know which film is ours.

A film that misses is made again from what failed, on the shot and at the second it failed. The best version is the one you get. More in Videos and quality.

Limits